Automotive Events Thinking that moves.

JAGUAR / LAND ROVER NADA MEETING

When it comes to putting on an event that makes people stand back and say “wow,” Automotive Events has it covered. Jaguar/Land Rover looked to motivate, inspire and build brand confidence among its dealers and journalists gathered for the annual NADA conference in San Francisco through an unparalleled cocktail event experience. Working with the client to establish the overall tone, Automotive Events chose to focus on “elegance” for Jaguar and a sense of “rugged affluence” for Land Rover for the party at the historic Ferry Building Marketplace, along the San Francisco waterfront. Automotive Events managed every detail to ensure a posh brand experience at every touch point, from event production and food and beverage to vehicle management. Automotive Events pulled out all the stops to create the effective glamour and decadence the client was seeking, and party was hailed the “it” event of the conference.